No matter how far wrong you've gone, you can always turn around.
truly have had enough of these stupid anti-technology comics like..get your whiny ass a flip phone then. no one’s stopping you. i was too broke to use anything but a shitty ancient flip phone with no internet for years, right up until about 9 months ago, and i can tell you why i wanted a smartphone - the ability to look things up at any time, the ability to use a GPS system to get where im going, the ability to listen to music. if your life is consumed by social media then get off the fucking social media instead of making yet another generic zenpencils-y drawing of WAHHH I HATE THE PRESENT WE’RE ALL TECHNOLOGY ZOMBIES. christ
I’m loud and I’m vulgar, and I wear the pants in the house because somebody’s got to, but I am not a monster, I’m not! —Wilma Slaghoople
Why Are So Many Social Media Managers Dipshits?
“Social media manager” is an important position at corporations. Through websites like Facebook and Twitter, brands have a great opportunity to attract attention and influence purchase via “earned” (read: free) media, as opposed to “paid” media (TV, print ads, etc.). The insider industry term for this free media is “eWoM”—electronic Word of Mouth.
Tom McElligott, founding creative partner of the great Minneapolis ad agency, Fallon McElligott Rice, once said, and I paraphrase because this was pre-internet 1980s: I would much rather overestimate than underestimate the intelligence of the consumer. That quote really stuck with me in ad school, and McElligott became an early hero of mine. You can see some of his creative work, which includes the brilliant Rolling Stone “Perception/Reality” trade campaign, here.
McElligott was a very smart ad man. Today, many of the social media managers at large and important companies are, by contrast, not very smart ad men. To say that they regularly underestimate their customers’ intelligence would be a great understatement. They seem to believe their customers have the brain power of a baked potato.
I’ve collected eight recent social media posts by large companies. Most of these updates are from the last month. To try to pick the abjectly stupidest one would not be easy. You can go ahead and give it a try, though.
All of these update images are via the Condescending Corporate Brand Facebook Page, one of the few reasons to ever actually “engage” with Facebook. I recommend “Liking” them.
KLM is the oldest airline in the world still operating under its original name. It has close to 32,000 employees worldwide. One of those employees writes KLM Middle East Facebook “engagement” updates like this one. This looks like a question on a third grade geography quiz. Egregious “Like-grubbing” posts like this one are unfortunately de rigueur by even seemingly sophisticated brands.
“As I mourned by the sea, two images came to mind, watermarking the paper- colored sky. The first was the face of his wife, Laurie. She was his mirror; in her eyes you can see his kindness, sincerity, and empathy. The second was the “great big clipper ship” that he longed to board, from the lyrics of his masterpiece, “Heroin.” I envisioned it waiting for him beneath the constellation formed by the souls of the poets he so wished to join. Before I slept, I searched for the significance of the date—October 27th—and found it to be the birthday of both Dylan Thomas and Sylvia Plath. Lou had chosen the perfect day to set sail—the day of poets, on Sunday morning, the world behind him.”
“I have watched independent record stores evaporate all over America and Europe. That’s why I go into as many as I can and buy records whenever possible. If we lose the independent record store, we lose big. Every time you buy your records at one of these places, it’s a blow to the empire.”
— Henry Rollins (via northendrecords)
an erasure I made from page 24 of Aimee Semple McPherson’s This Is That (The Bridal Call Publishing House, 1919). McPherson is one of my favorite religious figures, the original Jimmy Swaggart, almost totally forgotten now.
”..The God Graveyard, old gods that have been worshiped throughout our history but are no longer prayed to, how many more will be thrown into the wind?…”
NPR's Ask Me Another - Ian MacKaye's SNL Story
“‘You can still do the show, but keep it cool.’ Our plan was the opposite.”
Ian MacKaye (Minor Threat, Fugazi, The Evens) tells NPR’s Ask Me Another about that one time Saturday Night Live asked him and a bunch of his friends to jump around to a Fear set. Things didn’t quite go the way SNL wanted.
“Go into the arts. I’m not kidding. The arts are not a way to make a living. They are a very human way of making life more bearable. Practicing an art, no matter how well or badly, is a way to make your soul grow , for heaven’s sake. Sing in the shower. Dance to the radio. Tell stories. Write a poem to a friend, even a lousy poem. Do it as well as you possibly can. You will get an enormous reward. You will have created something.”
— Kurt Vonnegut (via thecompleteillustrated)
Watch Bill Callahan’s new silent-film music video for “Small Plane,” a song from Dream River.